From the first lead magnet to the enrolment, on the same contact.
Capture, qualify, talk and sell without losing track of who each person is — and how they got to you.
Segment · Experts
The road to enrolment
Six stages between the content and the programme sold.
Every stage writes to the same contact, so you know who stopped where, and how long ago.
- 01
Content and audience
Where the people who find you come from: ads, profile, referral or search.
- 02
Lead magnet
The free material that trades access for an identified contact.
- 03
Qualification
The quiz or form that separates the curious from the actual candidate.
- 04
Conversation
The WhatsApp, email or Instagram exchange that precedes the decision.
- 05
Enrolment
The programme's checkout, tied to the funnel and the source that produced it.
- 06
Follow-up
Content delivered, attendance recorded and the door open for a second sale.
When the enrolment does not come, the problem is rarely the offer — it is a stage before it. Here you can see which one.
Operation
The modules a mentoring business actually runs on.
None of them is a separate tool: it is the same platform, assembled around your funnel.
Capture pages
Landing and thank-you pages published without waiting on a developer.
Application quiz
Answers land as fields on the contact, ready to sort who moves forward.
Candidate queue
Source, answers and history gathered into a single profile, per person.
The right channel
WhatsApp, email and Instagram from the same history, without switching tabs.
Automated sequences
Nurture, reminder and recovery triggered by behaviour, not by a manual list.
Programme delivery
The member area opens as soon as the payment is confirmed.
They all write to the same record: what the automation sent shows on the profile, and what the profile says decides what the automation sends next.
Contact profile
You are talking to people, not to spreadsheet rows.
Six dimensions describe who arrived — and decide what to say, where, and when.
- SourceThe ad, profile, referral or search that brought the contact to the page.
- BehaviourWhat they opened, answered, clicked and left half-finished.
- Declared dataWhat they told you in the quiz about goal, timing and context.
- ValueWhat they have bought, how much they paid and what they have not seen yet.
- Preferred channelWhere they actually reply, and the time of day they tend to reply.
- StageWhich stage they are in right now, and how long they have been stuck there.
The six dimensions become dynamic segments: a contact joins and leaves the group on its own as the behaviour changes, with no list exported by hand.
Segment dashboard
The metrics of a business that sells guidance.
From captured lead to enrolment, fed by the same event the funnel records.
Segment metrics
- Captured leads
- Applications received
- Qualification rate
- Contacts in conversation
- Enrolments
- Average order value
- Revenue by source
- Cost per lead
The names above are the metrics the dashboard assembles from your events. No figure on this page is a result of ours or of a customer — yours appear once the account starts recording.
Start now
Run your mentoring business on one platform.
Create your account and connect capture, qualification and sale on the same database.